The NCAA has released its national attendance leaders for men's basketball and the Big 12 is prominently listed among the best totals in the nation. For the first time in league history, all 12 conference squads were ranked among the top 100 nationally.
As a conference, the Big 12 set a record with an average of 11,214 fans total coming through the turnstiles. The Big 12 was the only one of 31 conferences to set a league best. The change in average from the previous season (+819) was the highest of any league and the Big 12 overall total (2,366,232) was ranked fourth in the nation. The total was nearly 80,000 more than the previous season and just shy of the record 2,374,927 set during the 2007-08 season.
Kansas led the Big 12 with an average of 16,433 fans, followed by Texas (No. 14, 14,629) and Iowa State (No. 26, 12,491). Looking at figures from two years ago to last season, Kansas State boasted the nation's best improvement with an increase of 2,943 fans. Colorado also placed in the top 10 (No. 6, +1630), as did Oklahoma State. The Cowboys checked in with the seventh-best improvement nationally (+1,554).
NCAA men's basketball attendance for the 2009-10 season surpassed 32 million, the fourth-highest total in history. Division I attendance in 2010 was also fourth all-time at 27,539,459.