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Big 12 Launches Redesigned
July 01, 2011
The Big 12 Conference has launched a new and innovative website at, the league office announced. The redesigned site provides followers of the Conference a dynamic web presence to track the league and all its teams.

The website is maintained via a partnership with NeuLion, a leading broadcaster of live and on-demand sports video over the Internet.

The league’s redesigned website launched on July 1 with a new look and numerous features. Video will continue to be a strong facet, as the Big 12 Network Online produced nearly 200 hours of original content in the last year. The video area will again allow the Conference to provide complete and comprehensive coverage of all Big 12 Championships - with live streaming from many events. In addition, the league’s television partner (ESPN/ABC, Inc.) provides for the posting of full rebroadcasts of any game on its network 72 hours after completion.

"Our new website allows us to continue to tell the story of our member schools, coaches, and student-athletes," said Tim Allen, Senior Associate Commissioner of the Big 12. "It is fitting that the Big 12 provide its visitors a progressive platform to highlight the activities of a premiere intercollegiate athletics conference."

The site will continue to showcase original written content. Big 12 Insider Wendell Barnhouse serves as the site’s lead correspondent, as well as host of The Big 12 Report, a weekly video show highlighting activities around the Conference. Barnhouse also maintains a daily blog that provides inside information on the Big 12. The Conference’s In Focus program showcases daily features during the academic year written by students from all 10 member schools.

"The re-launch of was a true collaborative effort to redefine the Big 12’s digital presence," noted Ed O’Brien, Vice President, NeuLion College. "The site creates a unique fan engagement experience, and leverages NeuLion’s innovative technology to deliver up-to-the minute news, video and dynamic content covering all 10 member schools."

Additional components of the website will be added in the coming months, including various mobile and digital media platforms, e-commerce solutions and more.

About the Big 12 Conference
The Big 12 Conference is comprised of 10 Universities – Baylor, Iowa State, Kansas, Kansas State, Missouri, Oklahoma, Oklahoma State, Texas, Texas A&M and Texas Tech. The Big 12 is an NCAA Division I intercollegiate athletics conference that encompasses five states with over 40 million people within its geographic footprint. More than 4,100 student-athletes from across the United States and around the World compete annually in the 23 sports sponsored by the Conference.

About NeuLion
Based in Plainview, NY, Sanford, Florida and Toronto, Ontario, NeuLion (TSX:NLN) works with content partners to develop end-to-end solutions for multimedia IPTV services. The NeuLion IPTV Platform encodes, delivers, stores and manages an unlimited range of multimedia content and the Operational Support System (OSS) maintains all billing and customer support services. Content partners are responsible for content aggregation and the sales and marketing for the individual IPTV service. The Company ranks as a world leader in customer/partner relationships with sports, international and specialty television content partners including, in sports, NCAA Division I schools and conferences, the NHL, the NFL, MLS, and, in respect to international and specialty television aggregators and networks, KyLinTV (Chinese), ABS-CBN (Filipino), Talfazat and Talfazat-ART (Arabic), TV-Desi (South Asian) and Sky Angel (Christian). Customer/partner content can be viewed by way of the Internet on PCs and mobile devices and on the television through the Company’s IPTV set top box.
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